Today we will talk about the importance of creating a personal image with Andrea Asti, the head of Zegna’s department of custom made clothing.
There is a saying that goes: “Clothes make the man.”
What we wear says a lot about who we are. And, from time to time, people update their wardrobes by adding things such as new suits and accessories to go with them. This is important because trends are always changing and our clothes are and expression of our sense of style. But how often do we update the look of our cars to also express our sense of style? Most people do not. Because of that, we want to look at how updating and personalizing the look of a car can make a statement about its owner.
It is a special treat to be here today at the fashion house of Ermenegildo Zegna.
Zegna is no stranger to the automotive world as they and Maserati have been official partners for more than 5 years. By joining forces they created a special silk fabric combined with soft leather to trim the interiors of select Maserati vehicles.
At the 2019 Geneva Motor Show, Zegna and Maserati introduced a new interior design that featured a special leather weaving reminiscent of the appearance of carbon fiber, much like that used in many LARTE Design styling kits.
There is a saying that goes: “Clothes make the man.”
What we wear says a lot about who we are. And, from time to time, people update their wardrobes by adding things such as new suits and accessories to go with them. This is important because trends are always changing and our clothes are and expression of our sense of style. But how often do we update the look of our cars to also express our sense of style? Most people do not. Because of that, we want to look at how updating and personalizing the look of a car can make a statement about its owner.
It is a special treat to be here today at the fashion house of Ermenegildo Zegna.
Zegna is no stranger to the automotive world as they and Maserati have been official partners for more than 5 years. By joining forces they created a special silk fabric combined with soft leather to trim the interiors of select Maserati vehicles.
At the 2019 Geneva Motor Show, Zegna and Maserati introduced a new interior design that featured a special leather weaving reminiscent of the appearance of carbon fiber, much like that used in many LARTE Design styling kits.
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